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Public Relations Specialists

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Public Relations Specialists

Engage in promoting or creating an intended public image for individuals, groups, or organizations. May write or select material for release to various communications media.

Key Competencies
* Integrity
* Attention to Detail
* Persistence
* Dependability
* Cooperation
* Stress Tolerance
* Initiative
* Adaptability/Flexibility
* Self Control
* Achievement/Effort

Representative Tasks
* Respond to requests for information from the media or designate an appropriate spokesperson or information source.
* Write press releases or other media communications to promote clients.
* Establish or maintain cooperative relationships with representatives of community, consumer, employee, or public interest groups.

Industry
Professional, Scientific, and Technical Services

Job Family
Arts, Design, Entertainment, Sports, and Media

Sample Job Titles
Account Executive, Account Supervisor, Audience Coordinator, Brand Advocate, Campaign Manager, Communication Specialist, Communications Assistant, Communications Associate, Communications Coordinator, Communications Director, Communications Manager, Communications Specialist, Community Relations Coordinator, Community Relations Manager, Concert Promoter, Consumer Advocate, Content Specialist, Content Strategist, Corporate Communications Specialist, Environmental Communications Specialist, Event Promoter, Image Consultant, Lobbyist, Marketing Communications Specialist, Marketing Specialist, Media Buyer, Media Planner, Media Relations Specialist, Media Specialist, Motivational Speaker, Music Publicist, Political Advisor, Political Aide, Press Secretary, Promotion Specialist, Promotions Assistant, Public Affairs Specialist, Public Information Officer, Public Information Specialist, Public Relations Account Executive, Public Relations Assistant, Public Relations Consultant, Public Relations Coordinator, Public Relations Counselor, Public Relations Manager, Public Relations Officer, Public Relations Representative, Public Relations Specialist (PR Specialist), Publications Manager, Publicist, Publicity Agent, Publicity Consultant, Publicity Expert, Publicity Person, Publicity Writer, Relationship Manager, Service Promoter Salesperson, Shelter Advocate, Speech Writer, Sports Information Director, Sustainability Communicator.