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Copy Writers

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Copy Writers

Write advertising copy for use by publication or broadcast media to promote sale of goods and services.

Key Competencies
* Attention to Detail
* Dependability
* Innovation
* Integrity
* Cooperation
* Adaptability/Flexibility
* Initiative
* Achievement/Effort
* Stress Tolerance
* Persistence

Representative Tasks
* Write advertising copy for use by publication, broadcast, or internet media to promote the sale of goods and services.
* Write to customers in their terms and on their level so that the advertiser's sales message is more readily received.
* Discuss with the client the product, advertising themes and methods, and any changes that should be made in advertising copy.


Job Family
Arts, Design, Entertainment, Sports, and Media

Sample Job Titles
Account Executive, Ad Copy Writer, Ad Writer, Advertising Account Executive, Advertising Associate, Advertising Copy Writer, Advertising Copywriter, Advertising Specialist, Advertising Writer, Blurb Writer, Business Writer, Communications Specialist, Content Writer, Copy Writer, Copywriter, Creative Director, Creative Services Director, Creative Services Manager, Freelance Copywriter, Freelance Writer, Online Content Developer, Production Director, Web Content Writer, Writer.